Episodes

Oct 22, 2025
Oct 22, 2025
39 min
This week, AmSpa CEO Alex Thiersch speaks with Carrie Caulkins, PhD, MBA, Chief Marketing Officer at BeautyHealth, the parent company behind Hydrafacial. Carrie shares how Hydrafacial has become a foundational treatment for med spas through clinical efficacy, education, and brand power.
- How Hydrafacial grows med spas with immediate, lasting results and brand-driven patient acquisition;
- The 7-in-1 treatment protocol, including lymphatic drainage, extractions, LED therapy, and personalized skin boosters;
- The science behind Hydrafacial’s patented Vortex-Fusion technology and its clinical benefits;
- Personalization options for all skin types, tones, and concerns;
- The rise of treatment stacking and Hydrafacial’s role in combination protocols;
- Training and education programs, support and scholarships;
- Hydrafacial’s brand power and consumer loyalty.
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Music by Ghost Score
Version: 20241125


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